Case Studies:

Explore my work.

Over 10 years of designing for B2B trade shows and conferences over a variety of industries, non-profits, and yes, even personal projects I like doing just because.

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Core Identity
Illustration
Logo
Print
Web
Website

Select email designs for the MedTech Virtual Conference highlighting the event's program, exhibitors, and speakers..

2020 Virtual MedTech Conference Email Marketing

ACS Fall 2020 National Meeting Virtual Signage

IAAPA Expo 2019 Online Advertising

Feature image for award-winning MedTech Conference email campaign.

2019 MedTech Conference Email Campaign

SWANA Business Logo

ACS Fall 2019 National Meeting Electronic Signage

Lee Family Graphic Illustration

Preview of the DEMA Show 2019 website design case study,

DEMA Show 2019 Trade Show Website Reskin

ACS 2019 Spring National Meeting & Expo Onsite Digital Signage

ACS Spring 2019 National Meeting Onsite Digital Signage

IAAPA Expo 2018 Demographics Print Report

Case Study: Townhouse Landscape Web App. Screenshot of the live home page design.

Townhouse Landscaping Proposal Web App

Smile Team Logo & Core Identity

SPC Turkey Trot Logo & Event Marketing Collateral

Open Heart Parrot Rescue Logo Design & Identity Concepts

AFCEA NOVA 2016 Golf Tournament Brand Refresh

GITEC 2016 Summit Conference Identity

Curious How I Did It?

Check out my blog for the latest graphic design trends and techniques.

Lara Lee Design

The Graphic & Web Design Portfolio of Lara Lee

Sharing digital strategy, art direction, front-end web development, and graphic, web, and digital design B2B expertise for 10+ years.

A Look Inside My Logo Creation Process

April 20, 2020

What Are Responsive Logos & Why You Need One

April 13, 2020

5 Creative Ways to Display Web Design Work in Your Portfolio

March 9, 2020